Metrics & Demographics

(as of 8/21/24)

Based on research, "What Makes You Think..." ranks* in the top 10% for success rate (# downloads per month) and ranks** in the top 5% for success rate (# of downloads per episode per week) of all Podcasts

*www.podcast.co/reach/podcast-download-numbers

**www.thepodcasthost.com

LISTENERS

•78% USA (downloads come from every US state)

•7% CANADA

•6% GREAT BRITAIN & Australia

•Consistent downloads in 121 countries and all 50 U.S. states

•The show’s target demographic, dictating current ads and show content, is gymnastics coaches, club owners, fans, former & current adult competitors.

METRICS
(as of 8/21/24)

• Total # of downloads to date:
  180.7K (increases approx 2,000/week)
• Episodes Released 1x/week:
  Alternates Full Length (approx 45-75 minutes) and Minisode (approx 25-45)
• YouTube Channel Total # Views to date: 151.9K
• Add’l Notes:
  Downloads of past episodes consistently

increase in download #’s each week.

SCHEDULING OF ADS

Because we don’t want to overwhelm our listeners with too many ads, we keep them limited. This works in your favor! With less ads, listeners will stay attentive to you!

• You may request your ad dates and if there is space, you’re in!! 
• If you want a spot (date) that is currently filled, we may be   able to give you that spot for a “priority fee” of $100. 

SOME EXTRAS

As a WMYT Sponsor, You Receive Some Extra Perks:

• Links in the show notes to your company’s website, social media handles, and any promotional/other info you’d like included, for each episode that you sponsor.
  
• Tags in social media posts for your episode(s).
  
• Social Media appreciation or promotional post. (Your choice!)
  
• Special offer and unique promo code mention on the show, show notes,  and social media. Promo Codes by request! 

SPONSORSHIP RATES

Effective 11/6/23-12/31/23: Gymnastics Industry Professionals Receive 25% off All Ad Campaigns!

• 30 second mid-show ad read by host: $250/3 Full Length episodes

 • 60 second mid-show ad read by host: $450/3 Full Length episodes • 30 second mid-show ad read by host: $125/3 MiniSodes

• 60 second mid-show ad read by host: $250/3 MiniSodes

• Company name, tag line, and website mention: ex. “brought to you by...” at top or bottom of show: $175/3 Full Length Episodes

• Company name, tag line, and website mention “brought to you by...” at top or bottom of show:

$100/3 Minisodes

• Host Testimonial (after trying product/service): Sample and $600/3 Full Length Episodes

• Host Testimonial (after trying product/service): Sample and $350/3 Minisodes

EXCLUSIVITY: You will be one of two advertisers on the entire episode and receive both a Company name, tag line, and website mention “brought to you by...” at top or bottom of show AND a 60 second add on the same episode! (please note that the other sponsor will have 1 ad only. Exclusivity is honored on a first-come, first-served basis. Base Rate + $250

PREMIUM EPISODES: These episodes are expected to have exceptionally high downloads and are in high demand. BASE RATE (including exclusivity, if you choose) +$250

Sponsors can provide a tight script to be read verbatim by the host
OR
a “loose script” which provides the ability for the host to put a personal spin on the ad